Flat Up cup
A new twist on portable •
Folds from flat to fillable in a split-second, with a simple twisting motion. It fits easily in pockets, purses, and backpacks. It’s durable, holds hot or cold drinks, is 100% food safe and BPA free, and dishwasher-safe. It’s great for camping, picnics, or just sustainably holding your daily cup of hot coffee.
Sturdy
This one Flat Up cup will replace potentially thousands of single use cups.
First and foremost, the Flat Up cup is a real cup. It is rigid and safe. And feels good and sturdy in your hand.
Because the tough twistable sleeves are made from very recyclable Polypropylene, these living hinges will fold thousands of times and not break.
Safe
The patented twist-lock feature insures that your cup will remain rigid and safe until you choose to twist and flatten it.
Safe and comfortable in your hand for hot or cold drinks.
Food grade FDA/EU approved silicone liner. (same as used on baby bottle nipples). Dishwasher safe. Microwave safe. BPA-free of course.
Magical !
It holds your full 16-oz. drink. And then folds down flat to less than 2 Centimeter! That’s really small. How do they do that?
Lovingly developed over 9 years by a highly successful toy industry veteran, the Flat Up Cup's twisting transformation is truly magical.
And Fun!
Why carry a Flat Up cup?
We know nobody uses disposable cups to make the world a better place, but here are a few facts to get you extra excited about having a great easy alternative.
BE PART OF THE SOLUTION
Estimates vary, but Americans use well over 150 billion disposable cups per year - paper, plastic and styrofoam. Yeah, they're convenient, but now they're not the only option. Make a Flat Up Cup part of your routine, and be part of a positive change.
SAVE RESOURCES
Paper cups in North America alone use roughly 50 million trees and 30 billion gallons of water. Those could be put to much better use. Plus, their production emits an estimated 31 billion lbs. of CO2 per year. Make a reusable cup part of your fight against climate change.
REDUCE WASTE
32% of all single-use plastic ends up in our oceans, and cups, lids and straws are a big part of that. Paper cups are lined with plastic, making them nearly impossible to recycle. World wide, single-use cups are being legislated out. Now it’s easy to Bring your own.
Two issued US patents:
9237795
9694938 b2
And a third pending patent.
USPTO approved September 2021. Issuance pending final fees only.
US registered trademark:
Flat Up® cup
